Our company


“Partnership for Culture and Crafts” was founded in February 2013 by three art and craft managers with great experience in developing this sector in Kyrgyzstan. In accordance to the legislation, PCC introduces Kyrgyz handicrafts to the international market. We export mostly felt and silk products from Kyrgyz artisans to different countries all over the world. We produce traditional felt rugs (shyrdak), scarves, hats, toys, ornaments. All our items are handmade and 100% wool (and Silk for the scarves). 

The director of PCC, Zarina, is a Bishkek-based craft manager and marketing specialist.  She has been working in the field of craft and art since 2005. She participated in projects such as the Open World Program by the US Government Leadership program, Market Readiness Program provided by Aid to Artisans and supported by the United States Department of Commerce, “Beauty in Harmony with Nature: Kyrgyz Traditional Craft Technologies and Ornament” funded by Christensen Fund and “Improving Livelihoods of Small Farmers and Rural Women”, funded by IKARDA. Their goals were reviving the traditional crafts of the Kyrgyz people and supporting Central Asian craft women. Moreover, she was project manager of the Seal of Excellence of UNESCO for Central Asia in 2010. She also took part, as a coach, in training programs for designers and artisans in Kyrgyzstan, Tajikistan and Mongolia. 


Reviving and developing Kyrgyz craft, nationally and internationally.


Empowering our artisans, guardians of ancient traditions.

Using eco-friendly means of production, respecting traditions and adding modernity.

Saving the national culture, art and craft with a fair trade dimension.




Integrating international craft markets by raising global awarness and promoting Kyrgyz and Central Asian crafts internationally.

Improving our artisans' professional skills to improve their lives and guarantee the best quality.


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